Hi. I'm Lulu Friesdat. I'm the Creative Director of Shugah Works.


ShugahWorks is a production company that focuses on the connection between society and the individual. We approach projects with original thinking, creativity, and a dedication to technical excellence.

We are in production on a feature-length documentary: "The Freedom Cage - Part 1 #OccupyWallStreet" charts the creation and disruption of Occupy Wall Street. The film’s intimate access to core members of the Occupy movement provides a candid window into the passion that both fueled and sabotaged their momentum; while detailing the relentless surveillance and brutal arrests by Police and federal agencies that systematically dismantled and ultimately shut down the protests. The verite’ narrative provides an in-depth examination of Occupy’s legacy, how its message began with a group of Anarchist radicals, sowed the seeds for Black Lives Matter and is now influencing mainstream American politics.  

Our feature debut "Holler Back - [not] Voting in an American Town" won Best Documentary at the 2008 Sunscreen Film Festival and aired on Link TV

I'm an Emmy-award winning journalist, and two-time recipient of the Edward R. Murrow award. I was on the editing team of the HBO documentary "Gideon's Army," which was nominated for an Emmy and received the Editing Award for U.S. Documentary at its Sundance premiere. Other film credits include  "Are We Not Men?" - The DEVO documentary, "Joe Papp in 5 Acts" (PBS/American Masters) and "Slamnation" by five-time Emmy winner Paul Devlin. Network News assignments include The CBS Evening News, Nightline, Sunday Morning, The Today Show and Good Morning America. I also developed and created voter registration PSA's for VH1 with Triumph the Insult Comic Dog. And on a (slightly) more serious note, I produced & edited profiles of Democratic presidential primary candidates for MSNBC.


In production with "The Freedom Cage - Part 1 #OccupyWallStreet"

In production with "The Freedom Cage - Part 1 #OccupyWallStreet"